Popup Marketing & Lead Generation + CRO Blogs by Picreel

Mobile Vs. Desktop Popup Templates, And When To Use A Responsive Campaign

Today, more than 77% of Americans own a smartphone, with more than 2 billion users worldwide. That’s a lot of people consuming information from the palm of their hand. And a lot of opportunity for brands to reach users on mobile device. In fact, users spend twice as much time on mobile devices as they...

Beyond The Offer – What Happens After You Collect An Email Address

While popup offers can be used for a variety of purposes, one of their most popular uses is to collect email addresses and build lists. You offer something of value; a site visitor provides their email address in exchange. But what happens to those email addresses you’re collecting? Are you putting them to work to...

How To Use Power Words In Offers To Increase Conversions

Solid copywriting and strong calls to action (CTAs) are critical components of a successful offer campaign. But today we’d like to talk more about using “power words” in pop-ups. Long a copywriter’s secret weapon for crafting irresistible content, we’re going to give you a free cheat sheet of hundreds of power words, and show you...

3 Creative Ways To Increase The Value Of Your Offers — Without Spending A Ton Of Money

You know that offers work, and you want to start using them to turn more website visitors into buyers and subscribers. But if you’ve been reading our blog, you know that we’ve also made it clear that your offers need to be valuable in order to attract attention and get the boost in conversion rates...

Case Study: How 3 Picreel Customers Are Using Offers To Crush Their Conversion Goals

Everyone loves a good case study! This is particularly true for companies researching the value in new solutions, like conversion rate optimization tools. If your goal is to increase conversions on your website – whether that’s sales or signups – you want to know the solution you’re considering is proven effective. You want to see...

What You Need To Know About Europe’s GDPR

The EU General Data Protection Regulation (GDPR) goes into effect May 25, 2018, and if you do business in Europe, you need to ensure your company is compliant. The good news is, if you are handling data appropriately, respecting your customers’ personal information, and practicing permission-based marketing, then you likely need to do very little...

What You Need To Know About The New Google Chrome Ad-Blocker

If you’ve heard about new Google Chrome ad-blocker and are worried about your CRO campaigns, pay close attention to this article. On February 15th, Google launched a new ad-blocker in its Chrome web browser in an effort to crack down on annoying and intrusive ads that negatively affect user experience. The new feature comes as...

Automate Your Lead Funnel With Picreel App Connectivity Integrations

If part of your lead generation strategy is collecting names on your website, you may be using a variety of strategies, including landing pages, forms, signup boxes, and Picreel offer campaigns. From here, you likely have a lead nurturing process that includes email, social, content, and personal communication strategies that moves a lead through your...

More Ways To Make Money This Year | Monetizing Website Traffic

More Ways To Make Money This Year It’s that time of year again to start thinking about how you can put your website to work! Whether you’re an ecommerce site, a marketing agency, or a reseller of software solutions, there are several easy ways to start monetizing the traffic on your website — even if...

Do Your Site Visitors Enjoy Your Popups? (Or Are They Annoying?)

Let’s be real: some people hate popups. But the numbers don’t lie. Popups are a legitimate conversion rate optimization strategy that really work. So why do they get under some people’s skin so much? In short, because they aren’t done right. Timing is everything with popups, and so is relevance. Showing the right offer to...

Popular Articles