Love ‘em or hate ‘em, well made pop-up offers are effective. While 70% of people are annoyed by irrelevant ads, highly targeted and behavior-based layover offers can increase conversion rate by 25%. So what’s the difference between an annoying ad and a relevant one? Turns out, a number of factors come into play including ad content, display triggers and timing, targeting, and follow-up to name a few. We have compiled some of our most popular resources to create
If you’ve navigated here from our website, you already know that using pop-up offers on your website can boost conversion rates by 25% or more. Sounds great, you think, but you’re not in the online retail industry. If that’s the case, we’ve got a secret: offers aren’t just for online stores! In fact, nearly any business with a website can
The holiday shopping season is upon us! As always, retailers – online and in-store alike – are ever on the lookout for new ways to share their promotions with consumers. While the old standbys like email, direct mail and online and in-store advertising are almost always in the mix, savvy marketers are turning an eye toward video marketing to spice things up for the holidays.
Whether you’re new to video
The goal of any conversion rate optimization (CRO) strategy is to capture visitors on your website and turn them into buyers and subscribers. While relevant year round, a solid CRO strategy is critical during the holiday shopping season when many people start out “window shopping” for the best deals. They’ll sometimes return to the same sites multiple times to check pricing and special offers.
The recognizable “Knock Brush” Slack notification heard around the world can now alert you the instant you get a new Picreel lead. The moment you get a lead from you offer campaign is when the lead is hottest. Now, thanks to a new new integration with Slack, Picreel customers can strike while the anvil is hot and reach out to leads within minutes.
Black Friday and Cyber Monday are the official kickoff of the holiday shopping season. In 2017, consumers spent more than $600 billion during the months of November and December, with online sales accounting for more than $100 billion of that — an increase of almost 15% over 2016, and a record high for the online holiday
Picreel is excited to announce a plug-and-play integration via Zapier with cloud-based marketing automation provider, SharpSpring. Marketing agencies and businesses around the world rely on SharpSpring to
Every decision we make is influenced by our emotions. Subliminally, our actions are affected by nuances we may not even be perceiving with our rational brain: the lighting in a room, the smells around us, or the feeling we get when we see a particular image or
Today, more than 77% of Americans own a smartphone, with more than 2 billion users worldwide. That’s a lot of people consuming information from the palm of their hand. And a lot of opportunity for brands to reach users on mobile device. In fact, users spend twice
While popup offers can be used for a variety of purposes, one of their most popular uses is to collect email addresses and build lists. You offer something of value; a site visitor provides their email address in exchange. But what happens to those email addresses you’re collecting? Are you putting them to work to nurture prospects and ultimately drive more sales? Or are they sitting in a spreadsheet collecting dust?
Here’s how to take the emails Picreel collects