Popular Articles

How To Use Offers When You’re Not An Online Store

How To Use Offers When You’re Not An Online Store

If you’ve navigated here from our website, you already know that using pop-up offers on your website can boost conversion rates by 25% or more. Sounds great, you think, but you’re not in the online retail industry. If that’s the case, we’ve got a secret: offers aren’t just for online stores! In fact, nearly any...
Read More
How To Effectively Add Video Marketing To Your Holiday Content

How To Effectively Add Video Marketing To Your Holiday Content

The holiday shopping season is upon us! As always, retailers – online and in-store alike – are ever on the lookout for new ways to share their promotions with consumers. While the old standbys like email, direct mail and online and in-store advertising are almost always in the mix, savvy marketers are turning an eye...
Read More
Picreel-Slack Integration: Instant Notification For New Picreel Leads

Picreel-Slack Integration: Instant Notification For New Picreel Leads

The recognizable “Knock Brush” Slack notification heard around the world can now alert you the instant you get a new Picreel lead. The moment you get a lead from you offer campaign is when the lead is hottest. Now, thanks to a new new integration with Slack, Picreel customers can strike while the anvil is...
Read More
How To Create Captivating Holiday Offers That Boost Sales

How To Create Captivating Holiday Offers That Boost Sales

Black Friday and Cyber Monday are the official kickoff of the holiday shopping season. In 2017, consumers spent more than $600 billion during the months of November and December, with online sales accounting for more than $100 billion of that — an increase of almost 15% over 2016, and a record high for the online holiday...
Read More
Picreel-SharpSpring Integration: Trusted Agency Tool Guaranteed To Increase Conversions

Picreel-SharpSpring Integration: Trusted Agency Tool Guaranteed To Increase Conversions

Picreel is excited to announce a plug-and-play integration via Zapier with cloud-based marketing automation provider, SharpSpring. Marketing agencies and businesses around the world rely on SharpSpring to generate leads, foster conversions to sales, and drive higher returns on marketing investments. Here’s why it’s great: Picreel uses offers, or pop-ups, to generate onsite leads and increase conversions. Then using Zapier...
Read More
Psychology of Color: How Popup Design Influences Consumer Choices

Psychology of Color: How Popup Design Influences Consumer Choices

Every decision we make is influenced by our emotions. Subliminally, our actions are affected by nuances we may not even be perceived with our rational brain: the lighting in a room, the smells around us, or the feeling we get when we see a particular image or read a certain word. While phrases like “subliminal...
Read More
Beyond The Offer – What Happens After You Collect An Email Address

Beyond The Offer – What Happens After You Collect An Email Address

While popup offers can be used for a variety of purposes, one of their most popular uses is to collect email addresses and build lists. You offer something of value; a site visitor provides their email address in exchange. But what happens to those email addresses you’re collecting? Are you putting them to work to...
Read More
How To Use Power Words In Offers To Increase Conversions

How To Use Power Words In Offers To Increase Conversions

Solid copywriting and strong calls to action (CTAs) are critical components of a successful offer campaign. But today we’d like to talk more about using “power words” in pop-ups. Long a copywriter’s secret weapon for crafting irresistible content, we’re going to give you a free cheat sheet of hundreds of power words, and show you...
Read More