Daniel Nicholes

Author

Daniel Nicholes

Conversion Rate Optimization Expert |

Daniel Nicholes shares insights about CRO, persuasive marketing, exit-intent strategies, and using nudges to capture consumer behavior insights with the goal of enhancing user experience. Daniel writes about CRO methods, including landing page optimization, site intercept surveys, popups, and how to optimize the complete customer journey. Daniel actively contributes to industry discussions, offering actionable & practical advice for experience optimization.

Articles by Daniel Nicholes

Lightbox Popups On Website: How To Create Them + Useful Tips

Lightbox Popups are all over the internet. From an eCommerce website displaying a discount coupon to a blogging website displaying lead magnets, you can find these popups pretty much everywhere on your screen.  Living Online, a digital marketing firm, witnessed a weekly increase of 900% in email subscribers using lightbox popups. From embedding videos and...
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Seamlessly Add Pop-Ups to Your Shopify Store: Step-by-Step Guide

If growing your email subscribers and improving your sales figures is what you desire from your Shopify business, then knowing how to add popup on Shopify website will be very helpful. Experienced ecommerce marketers deploy these Shopify popups on a large scale to turn their browsers into subscribers. This is exactly what Shopify popups do, along with...
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Unveiling the Perfect Popup Timing for Maximum Impact

Popups are one of the most effective ways to grow your e-commerce business. They can help you capture leads, increase sales, and build long-lasting relationships with your audience. But there’s a catch: you have to show them at the right time. Timing is everything when it comes to popups. If you show them too early, you’ll...
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Timer Popups Strategies: Supercharge Subscribers & Revenue

Creating a sense of urgency in visitors can help businesses garner more sales. One of the best tools to attain urgency is Timer Popups. This blog presents relevant timer popup examples so you can follow suit and create your popups for better conversions. Marketers use scarcity to boost product demand by introducing a decrease in...
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Effortlessly Create WordPress Popups Without a Plugin

When it comes to creating WordPress popup without plugin, it can be a tricky affair. WordPress plugins can be a problem for your website because they are quite unreliable and can make your site less secure. Not to forget, they have a pretty significant impact on your website speed as well. Not in a good...
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How to Create Engaging Video Popups [With Useful Tips]

How many times have you come across a video popup on websites? At least a few times, we’re guessing. That’s because video popups have gained much traction in the past few years because of how effectively they convert visitors. To give you a perspective, 91% of businesses consider video as a marketing tool in and 96% of...
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6 Ways to Grow Your SMS List Faster in 2024

Without an audience, your marketing efforts will do no good, and growing your SMS list is the key first towards more effective marketing campaigns and increasing your conversion rate. Even if you create the best marketing campaign in history, it wouldn’t matter, unless there is a long list of people to see it on the other...
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30+ Brilliant Newsletter Ideas to Engage Your Subscribers

Email marketing is admittedly one of the most popular channels for eCommerce owners to increase their customer engagement. But here’s the problem – pretty much everyone in the field is doing it. So, what can you do differently to stand out from the crowd? The answers are many, but generating fresh newsletter ideas for different...
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Shopify Popup Apps: Unleash Sales Boosters With Top 7 Choices

Running an eCommerce store isn’t a walk in the park anymore – one wrong move and a chunk of your profit slips away as customers flock to competitors for a smoother buying experience. Sure, Shopify makes setting up shop easier, but here’s the catch – everyone’s doing it! So, how do you set yourself apart?...
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How to Get Shopify Sales: A Guide to Strategies & Ways to Implement Them

Starting a successful eCommerce business takes a lot of effort, and setting up a Shopify store is a crucial first step for me—and likely for you, too. However, while launching might seem straightforward, the real challenge is scaling the business. In this blog post, I will share practical strategies to help you learn how to get...
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