Daniel Nicholes

Author

Daniel Nicholes

Expert Writer |

Daniel Nicholes shares insights on CRO, persuasive marketing, exit-intent strategies, and using nudges to capture consumer behavior insights to enhance user experience. He writes about CRO methods, including landing page optimization, site intercept surveys, popups, and optimizing the customer journey. Daniel offers practical advice for experience optimization.

Articles by Daniel Nicholes

How to Create a Leadpages Popup?

I have been a loyal user of Leadpages for a very long time and have successfully built countless landing pages using their platform. Recently, I discovered the tremendous potential of using popups on my landing pages to grow my email list and improve click-through rates. There are two options to consider when designing popups for your Leadpages...
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10 Proven Upselling TechniquesThat Don’t Irritate Customers

Selling new products without shooing away customers is an everyday struggle for digital marketers. In a Gartner survey, 57% of respondents confessed that they struggle to sell new products to customers. The reason is simple – nobody likes being pushed into buying something they don’t need. So, upselling is not the problem here; failing to find sneaky ways...
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PrestaShop Popup Setup Compared with Smarter Alternative

Have you ever used PrestaShop for any e-commerce activity? Well, I have been using the platform for the past few years for various e-commerce tasks. But only recently have I discovered that I can use PrestaShop popups on landing pages to get better leads and more attention. Now, this is so cool, right? Yeah, and...
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How to Create & Add a Popup in OpenCart: 2 Easy Methods

I love OpenCart. It’s powered my entire business, empowering me to create a beautiful and functional online store. Lately, I’ve been diving into the world of OpenCart popups, those little attention-grabbers that can work wonders for growing your email list and boosting conversion rates. So, does OpenCart offer a popup functionality? Well, it doesn’t. But...
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Cart Abandonment Solutions: 10 Proven Ways to Recover Lost Sales

I’ve lost count of how often I’ve sat with marketers, eCommerce founders, or SaaS teams and heard the same frustration: shoppers add items to their carts, but never make it to checkout. That’s why so many are now looking for smarter cart abandonment solutions to stop this lost revenue from slipping away in plain sight....
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7 Proven Techniques to Convert Website Traffic Into Quality Leads

If you’re looking to convert traffic into leads, then you’ve come to the right place! Did you know that a staggering 96% of your website visitors aren’t ready to buy on their first visit? That means you’re missing out on a huge chunk of potential customers! Image source: Autogrow That’s where website popups come in. They can...
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10 eCommerce Marketing Ideas to Revive Lost Sales in 2025

The US eCommerce market is expected to reach a market volume of US$1,534.00 billion by 2028. That’s a staggering number, isn’t it? But let’s face the other side of the coin – with great opportunities comes a difficulty to stand out in the crowd. I mean, the chances of old eCommerce marketing ideas (cold calls, emails, ads, etc.) boosting...
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How to Reduce Shopify Bounce Rate – 8 Proven Tips

How to reduce the bounce rate on Shopify is a common question among most online store owners. But why is it so? So let’s consider you have a great product, but somehow, your visitors are not sticking around to see more of it. Why is that? What are you doing wrong? And more importantly, what can...
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8 Best Discount Popup Examples That Attract Shoppers Instantly

Discount popups are a great way to attract and engage customers, increasing their likelihood of purchasing from your website. An overwhelming majority of U.S. shoppers, 93% to be precise, consider discounts and offers as crucial factors in their decision-making process when it comes to purchasing from a retailer or brand. In this blog post, we’ll explore...
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Top 7 Cross-Sell Apps for Shopify Stores: Skyrocket Sales in 2025

Looking to boost your revenue in the competitive world of e-commerce? Shopify cross-sell apps could be the answer. By suggesting complementary products to your customers, you can enhance their shopping experience and increase sales. And luckily for Shopify users, many cross-selling apps are available to make this process easier. But with so many options, how...
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