Halloween is just around the corner, and everyone is gearing up for the spooky season. It’s a time when people of all ages can indulge in their love of all things spooky and supernatural. And for e-commerce businesses, it’s an opportunity to tap into the excitement and offer customers some of the best deals and...

When you visit a store, and the store employees already know what you are looking for, it makes your shopping experience much easier and smoother. This is exactly how ecommerce personalization works. In real life, you may also call it an exclusive shopping experience, which transfers to ecommerce, where you treat every visitor as an...

Building a great product is only half the battle. The other half involves knowing how to get people to buy your products. For instance, selling your products to people who already know about your brand and are interested in your products is easy. The trick is to sell to new customers and make them choose...

If growing your email subscribers and improving your sales figures is what you desire from your Shopify business, then knowing how to add popup on Shopify website will be very helpful. Experienced ecommerce marketers deploy these Shopify popups on a large scale to turn their browsers into subscribers. This is exactly what Shopify popups do, along with...

The eCommerce industry is evolving at a rapid rate in order to entertain customers’ demands and preferences. And thanks to new and advanced technologies, small business owners find it much easier to adapt their digital marketing to these changes. To maximize the value of your marketing efforts, you need to have a good idea of...

One sees abandoned shopping carts everywhere, especially in the parking lots of shopping centers and grocery stores. Why is that? Why would anyone abandon their cart after taking precious time to fill it? Did it become too heavy? Or is there some intoxicating feeling about cart abandonment no one is telling? Many possibilities ran through...

E-commerce popups can make or break your business. There are no two ways about it. E-commerce popups are those mini windows that open on website pages as mini advertisements to educate users about the latest offers, discounts, promote products, events, or services. Businesses of all sizes use Ecommerce popups to get conversions and improve their...

User engagement is all about getting the attention of visitors. Sadly though, the average attention span of humans has dropped to just 8.25 seconds– taking a toll on website engagement as well. Image Source: The Tree top Everyone who owns a website or an online platform knows how important it is to increase user engagement. We understand that...

Did you know, on average, only about 2-3 out of every 100 people who visit an online store end up buying something? So, even though you might be spending money on your ecommerce conversion rate optimization (CRO), you’re missing out on potential sales if they leave without making a purchase. So, what can you do to convince...

Running an eCommerce business requires a constant flow of customers, making eCommerce lead generation a must for marketers and owners. With the competition rising every minute, you and your company need a smart & effective strategy to stand out. First things first. Have you tried the normal business lead generation tactics? Are those working out...