Let’s admit it – pop-ups are annoying, especially if they show up at the wrong place and at the wrong time. While we are busy browsing a website or immersed in an article, suddenly, out of nowhere, a pop-up shows up asking to subscribe to a newsletter or give contact details. And in this very...

Are your potential customers leaving your website without taking action? It’s because they didn’t find relevant content, products, or offers. But not anymore because we have found a solution – exit intent popups. In fact, implementing the right exit popups can help you recover up to 13.5% of abandoned sales by delivering a checkout offer. But where...

Let’s be real: some people hate popups. But the numbers don’t lie. Popups are a legitimate conversion rate optimization strategy that really work. So why do they get under some people’s skin so much? In short, because they aren’t done right. Timing is everything with popups, and so is relevance. Showing the right offer to...

Picreel is excited to announce a new feature that will allow customers to use GIF backgrounds to create more engaging and dynamic popup campaigns. Why GIFs Are Cool For developers and digital marketers, a GIF is simply another compressed file format – like JPG and PNG – except that it can include animation. While still...