Want to know how to improve cross-selling and boost your revenue? You’re in the right place. Cross-selling can be a powerful way to increase your sales and customer loyalty, but it is not easy to do it right. Many businesses face challenges such as finding the right products to cross-sell, creating relevant and personalized offers,...

“One of the significant drawbacks of Poptin was the lack of advanced targeting options and customization for popups. We needed more precise control over when and to whom our popups were displayed. Moreover, the reporting and analytics provided by Poptin were somewhat basic, making it challenging to gather actionable insights.” This was the experience of...

Did you know that the average cart abandonment rate across all e-commerce businesses is about 66.5%? This means that almost 7 out of every 10 shopping carts end up getting abandoned, according to research in 2022. That’s a big number! While there are so many reasons why it takes place, all these BigCommerce abandoned carts will only...

Welcome to the exciting world of mobile exit intent popups! If you’re not familiar with them yet, don’t worry, you’re not alone. But once you discover the power of these little gems, you’ll wonder how you ever lived without them. Picture this: a potential customer is browsing your website on their mobile device, but for...

Opening a popup on click is not something unusual by today’s standards, and a lot of marketers deploy this strategy in their campaigns. On-click popups provide a two-step opt-in process for website visitors. To put this in simple terms- website visitors will have to click on a specific element for the popup to appear, and...

Marketing campaigns are known to make the best of every festival or occasion that comes along, and Valentine’s day is no different. You’ve probably seen loads of Valentine’s day campaigns and ads floating around the month of February, and that’s because people spend a ton of money during this time of the year. To give...

In today’s digital marketing-dominated space, an expansive email list is a cornerstone for businesses aiming to elevate their marketing strategies. Such a list is more than a collection of contact details; it’s a gateway to personalized communication, offering unique opportunities to foster relationships, enhance engagement, and drive conversions. Given its significance, the process of gathering...

Starting a successful eCommerce business takes a lot of effort, and setting up a Shopify store is a crucial first step for me—and likely for you, too. However, while launching might seem straightforward, the real challenge is scaling the business. In this blog post, I will share practical strategies to help you learn how to get...

Nowadays, most marketing teams focus on directing traffic to their websites with the hope of converting them into qualified leads. But that’s not where the battle ends. To propel your company towards long-term, sustainable growth, you must also get more out of existing traffic and leads rather than relying entirely on new traffic and ignoring...