Daniel Nicholes

Author

Daniel Nicholes

Expert Writer |

Daniel Nicholes shares insights on CRO, persuasive marketing, exit-intent strategies, and using nudges to capture consumer behavior insights to enhance user experience. He writes about CRO methods, including landing page optimization, site intercept surveys, popups, and optimizing the customer journey. Daniel offers practical advice for experience optimization.

Articles by Daniel Nicholes

How to Create a Leadpages Popup?

Written by Updated: 15 Oct, 2025
I have been a loyal user of Leadpages for a very long time and have successfully built countless landing pages using their platform. Recently, I discovered the tremendous potential of using popups on my landing pages to grow my email list and improve click-through rates. There are two options to consider when designing popups for your Leadpages...
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10 Proven Upselling TechniquesThat Don’t Irritate Customers

Written by Updated: 13 Feb, 2025
Selling new products without shooing away customers is an everyday struggle for digital marketers. In a Gartner survey, 57% of respondents confessed that they struggle to sell new products to customers. The reason is simple – nobody likes being pushed into buying something they don’t need. So, upselling is not the problem here; failing to find sneaky ways...
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