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Picreel Editorial Team

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Picreel Editorial Team

Marketing & Lead Generation Experts

Picreel Editorial Team is a passionate group of CRO and eCommerce experts dedicated to delivering top-notch content. We stay ahead of the curve on trends, tackle technical hurdles, and provide practical tips to boost your business. With our commitment to quality and integrity, you can be confident you're getting the most reliable resources to enhance your customer engagement and lead generation initiatives.

Articles by Picreel Editorial Team

Email Capture Popup WordPress: Guide to Design, Timing, and Tools

Written by Updated: 28 Nov, 2025
Email capture popups on WordPress are one of the fastest, most reliable ways to grow your subscriber list—when they’re done right. Done badly, they annoy visitors and tank conversions. Done well, they feel helpful, natural, and almost invisible. After studying hundreds of popup campaigns and testing multiple WordPress tools myself, one thing is clear: successful popups...
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How to Add Popups in WordPress: Templates + Best Practices

Written by Updated: 27 Nov, 2025
Every time a poorly timed or irrelevant popup appears, you’re losing out on valuable opportunities to engage visitors. It’s true that popups have become a staple for lead generation, conversion optimization, and growing email lists on WordPress websites. But let’s face it, not all popups are created equal.  The truth is, many websites struggle to...
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How to Create a Newsletter Popup in WordPress That Generates Leads

Written by Updated: 28 Nov, 2025
You’ve probably tried your fair share of newsletter popups, and chances are, they didn’t deliver the results you expected.  The problem isn’t the idea of popups—they work. It’s how they’re implemented that makes all the difference. What I’ve learned from countless conversations with business owners and marketers is that popups need more than just a...
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10 Best WordPress Form Plugins: Features, Pricing

Written by Updated: 28 Jan, 2026
50% of marketers still say web forms are their #1 lead generation channel.  But here’s the catch: pick the wrong WordPress form plugin, and you’re not just missing leads but leaving money on the table. I’ve been there. Years ago, I installed a plugin just because it “looked good.” Big mistake. It slowed my site,...
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9 Common Website Popup Mistakes & How to Fix Them in 2026

Written by , Marketing & Lead Generation Experts Updated: 29 Sep, 2025
When I first started experimenting with popups, I assumed more meant better. I’d launch multiple variations across a site, expecting a flood of leads. Instead, I got high bounce rates, frustrated users, and few conversions. That was my crash course in how not to use popups. Fast-forward around 8 years, speaking to 200+ founders, and...
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10 Best ConvertFlow Alternatives That Drive Conversions

Written by Updated: 26 Jun, 2025
Hi there— If you’re here, I’m guessing you’re looking for a better alternative to ConvertFlow. I’ve been there. When I first used ConvertFlow, I expected an effortless way to create high-converting popups and forms. Instead, I became frustrated with limited design options, which impacted my campaigns. That was a dealbreaker because I couldn’t afford to...
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What Are B2B Popups: Use Cases, Examples, & Tools

Written by Updated: 20 Mar, 2025
You’ve spent time and money driving traffic to your website, yet most visitors leave without taking any action. No sign-ups, no demo requests, no downloads. You’re just left wondering what went wrong. Feels relatable? Well, that’s because B2B decision-making is fragmented. A single purchase often involves multiple stakeholders, each with different priorities. For example, A...
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How to Collect Phone Numbers With Popups: Ways & Best Practices

Written by Updated: 12 Mar, 2025
Are you struggling to reach, engage, and convert customers despite all your marketing efforts? Without a direct line of communication, potential leads slip away and engagement drops. Not anymore! Collecting phone numbers with popups can change that. It lets you connect instantly with your customers, boost conversions, and build long-term relationships. Oh, and it offers...
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How to Create a Popup With GoDaddy: Detailed Guide

Written by Updated: 11 Feb, 2025
I love using GoDaddy and have built multiple websites using it. The no-code website development and 99.99% uptime have made it an indispensable part of my business toolkit. While my website hosting was sorted, engagement was a different story. I struggled to capture visitors’ attention and experienced a high bounce rate. That’s when I discovered...
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How to Increase the Shopify Conversion Rate

Written by Updated: 10 Feb, 2025
Are you struggling with a low Shopify conversion rate and wondering how to turn more visitors into buyers? I can understand it. Studies show that the average eCommerce conversion rate hovers at just around 1.4%. That means most of your hard-earned traffic might be slipping away without making a purchase. But here’s the good news: you...
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