Daniel Nicholes

Image popups are rarely the real problem. In my experience, poor timing, unnecessary plugins, and unclear intent usually are.  When used correctly, image popups help direct attention to what matters most. But if handled carelessly, they slow sites down, disrupt user experience, and quietly erode trust. This trade-off comes up often in my conversations with...

In conversations with business heads and marketing leaders, a common challenge keeps emerging: how to maintain user engagement without sacrificing website performance. Many are frustrated by traditional popups that either disrupt the browsing experience or slow down their site.  That’s when I started considering adding embeds and iframe popups on WordPress. They allow you to...