{"id":10540,"date":"2023-12-27T04:33:52","date_gmt":"2023-12-27T04:33:52","guid":{"rendered":"https:\/\/www.picreel.com\/blog\/?p=10540"},"modified":"2025-01-28T07:19:19","modified_gmt":"2025-01-28T07:19:19","slug":"webflow-popup","status":"publish","type":"post","link":"https:\/\/www.picreel.com\/blog\/webflow-popup\/","title":{"rendered":"How to Create a Popup in Webflow?"},"content":{"rendered":"<p>I have always been a huge fan of intuitive and powerful website builders and I\u2019ve been exploring quite a few of them, including\u00a0<strong>Webflow<\/strong>. That\u2019s when I discovered that popups can greatly enhance my website by helping to grow my email list and improve click-through rates (CTRs).<\/p>\n<p>From what I know, there are two methods to create a popup in Webflow: using Webflow&#8217;s own popup builder and using a popup tool like\u00a0<a href=\"https:\/\/www.picreel.com\/\">Picreel<\/a>. In fact, here&#8217;s an example of how my Picreel popup looks like on Webflow:<\/p>\n<p><video preload=\"auto\" autoplay=\"autoplay\" loop=\"loop\" muted=\"\" width=\"300\" height=\"150\"><source src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/How-to-Create-a-Popup_Picreel.mp4\" type=\"video\/mp4\" \/><\/video><\/p>\n<p>But does Webflow allow you to create popups? Yes, Webflow does offer the capability to create popups Let&#8217;s take a look at the difference between the two options based on several criteria:<\/p>\n<div id=\"tablepress-197-scroll-wrapper\" class=\"tablepress-scroll-wrapper\">\n\n<table id=\"tablepress-197\" class=\"tablepress tablepress-id-197 tablepress-responsive\">\n<thead>\n<tr class=\"row-1 odd\">\n\t<th class=\"column-1\">Criteria<\/th><th class=\"column-2\">Webflow Popup<\/th><th class=\"column-3\">Picreel Popup<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-hover\">\n<tr class=\"row-2 even\">\n\t<td class=\"column-1\">Customization<\/td><td class=\"column-2\">\u2705 Webflow offers limited design customization options, such as changing the color and fonts.<\/td><td class=\"column-3\">\u2705 Picreel offers extensive design customization options, such as the ability to create custom templates and add CSS styles.<\/td>\n<\/tr>\n<tr class=\"row-3 odd\">\n\t<td class=\"column-1\">Exit-Intent Popup<\/td><td class=\"column-2\">\u274c Webflow does not offer an exit-intent popup feature.<\/td><td class=\"column-3\">\u2705 Picreel offers an exit-intent popup feature that appears when a user is about to leave the website.<\/td>\n<\/tr>\n<tr class=\"row-4 even\">\n\t<td class=\"column-1\">A\/B Testing<\/td><td class=\"column-2\">\u274c A\/B testing is not available in Webflow popups.<\/td><td class=\"column-3\">\u2705 Picreel provides A\/B testing functionality for optimizing popup performance.<\/td>\n<\/tr>\n<tr class=\"row-5 odd\">\n\t<td class=\"column-1\">Targeting Options<\/td><td class=\"column-2\">\u2705 Webflow offers basic page URL targeting options, which means a popup appears on a specific page.<\/td><td class=\"column-3\">\u2705 Picreel provides advanced behavior-based targeting options, such as triggers based on mouse movement or scroll behavior.<\/td>\n<\/tr>\n<tr class=\"row-6 even\">\n\t<td class=\"column-1\">Analytics<\/td><td class=\"column-2\">\u274c Webflow offers basic analytics tracking, such as number of impressions and conversions.<\/td><td class=\"column-3\">\u2705 Picreel provides advanced analytics and reporting features, such as conversion funnel visualization and heatmap analysis.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n<\/div>\n<p>Based on my personal experience, I highly recommend using Picreel for creating popups. Here are the top three reasons why Picreel stands out:<\/p>\n<ol>\n<li><strong>Better Customization:<\/strong>\u00a0With Picreel, you have extensive customization options, allowing you to create visually appealing and tailored popups that match your website&#8217;s branding and design.<\/li>\n<\/ol>\n<ol>\n<li><strong>Advanced Targeting:<\/strong>\u00a0Picreel offers\u00a0<a href=\"https:\/\/www.picreel.com\/blog\/retargeting-101-how-to-follow-your-leads-to-boost-sales\/\">advanced targeting<\/a>\u00a0options, such as exit-intent triggers and page-specific targeting. These features greatly increase the effectiveness of your popups in engaging visitors and converting them into subscribers or customers. Learn more about advanced targeting from this\u00a0<a href=\"https:\/\/help.picreel.com\/setting-targeting-options\">help center<\/a>\u00a0page.<\/li>\n<\/ol>\n<ol>\n<li><strong>Multi-platform Support:<\/strong>\u00a0Unlike Webflow&#8217;s own popup feature, which is limited to Webflow websites, Picreel works on multiple platforms, giving you the flexibility to use it on different websites you own or manage.<\/li>\n<\/ol>\n<p>Now, let&#8217;s explore the step-by-step process for creating popups using both methods.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Method_1_Using_Webflow%E2%80%99s_Built-in_Popup\"><\/span>Method 1: Using Webflow&#8217;s Built-in Popup<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Webflow provides a built-in popup builder that you can easily utilize. Follow these steps to create a popup:<\/p>\n<p><strong>1.<\/strong> Drag a<strong>\u00a0\u201cDiv Block\u201d<\/strong>\u00a0element onto your Webflow page. This will serve as the wrapper for the popup modal.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10548\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Webflow_PIC_Div-Block.jpg\" alt=\"Div Block\" width=\"1770\" height=\"956\" \/><\/p>\n<p><strong>2.<\/strong> Position the \u201c<strong>Div<\/strong>\u00a0<strong>Block<\/strong>\u201d at the top of your page&#8217;s body using the \u201c<strong>Navigator<\/strong>\u201d pane.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10549\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Webflow_PIC_Navigator.jpg\" alt=\"Navigator\" width=\"1770\" height=\"956\" \/><\/p>\n<p><strong>3.<\/strong> Give the Div Block a class name, e.g., &#8220;<strong>Modal Wrapper<\/strong>,&#8221; and Style the wrapper by setting properties such as top padding, height, position (fixed cover full), text-align, and background color.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10550\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Webflow_PIC_Modal-Wrapper.jpg\" alt=\"Modal Wrapper\" width=\"1770\" height=\"956\" \/><\/p>\n<p><strong>4.<\/strong> Customize the form elements by assigning appropriate classes to them. For example, you can create a class called &#8220;<strong>Form Field<\/strong>&#8221; for the email input field and style it with properties like height and border.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10551\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Webflow_PIC_Form-Field.jpg\" alt=\"Form Field\" width=\"1770\" height=\"956\" \/><\/p>\n<p><strong>5.<\/strong> Add interactions to the Modal Wrapper, Subscribe Button, and Close Link. To do this, select the respective elements and click on the &#8220;<strong>Add Interaction<\/strong>&#8221; button.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10552\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Webflow_PIC_Add-Interaction.jpg\" alt=\"Add Interaction\" width=\"1770\" height=\"956\" \/><\/p>\n<p><strong>6.<\/strong> For the Modal Wrapper interaction, set the Initial Appearance to\u00a0<strong>scale 1.1<\/strong>,\u00a0<strong>opacity 0<\/strong>, and display none. This ensures that the modal doesn&#8217;t appear when the page loads.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10553\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Webflow_PIC_scale-1.1.jpg\" alt=\"scale 1.1\" width=\"810\" height=\"528\" \/><\/p>\n<p><strong>7.<\/strong> For the Subscribe Button interaction, set up a Click Trigger to affect the Modal Wrapper element. Set the First Click to display block,<strong>\u00a0scale 1<\/strong>, and\u00a0<strong>opacity 100<\/strong>. Leave the Second Click empty.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10554\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Webflow_PIC_Subscribe-Button.jpg\" alt=\"Subscribe Button\" width=\"1770\" height=\"956\" \/><\/p>\n<p><strong>8.<\/strong> For the Close Link interaction, set up a Click Trigger to affect the Modal Wrapper element. Set the First Click to<strong>\u00a0scale 1.1<\/strong>\u00a0and<strong>\u00a0opacity 0<\/strong>, and the Second Click to display none.<\/p>\n<p><strong>9.<\/strong> Preview your page to test the popup functionality<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Method_2_Using_Picreel_Popup_Builder\"><\/span>Method 2: Using Picreel Popup Builder<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Picreel is a popup maker that works across multiple platforms, providing advanced features and customization options.<\/p>\n<p>Watch this video tutorial on how you can create a webflow popup using Picreel:<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/J1tBmOnBJEA?si=lTWMlXNS6b69Yai9\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Here are step-by-step instructions on creating a popup using Picreel:<\/p>\n<p><strong>1.<\/strong> Sign up for a Picreel account and log in.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11360\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Group-231225@2x-min.png\" alt=\"Sign up for a Picreel account and log in.\" width=\"3406\" height=\"1766\" \/><\/p>\n<p><strong>2.<\/strong> Go to the \u201c<strong>Campaigns<\/strong>\u201d menu and click &#8220;<strong>New Campaign<\/strong>&#8221; from the top right. Also, you can select the templates option from the drop-down or start from scratch.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11362\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Group-231142@2x.png\" alt=\"New Campaign\" width=\"2626\" height=\"1122\" \/><\/p>\n<p><strong>3.<\/strong> From the templates menu, choose the type of popup you want to create.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-9859\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/11\/PP_PIC_templates-menu.jpg\" alt=\"templates menu\" width=\"1313\" height=\"243\" \/><\/p>\n<p><strong>4.<\/strong> Once you select the design, customize it according to your preferences.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11687\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Mask-Group-1@2x-min-1.png\" alt=\"design customize\" width=\"2626\" height=\"1214\" \/><\/p>\n<p><strong>5.<\/strong> Configure your targeting and trigger options to specify when and where you want your popup to appear.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11361\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Group-231138@2x.png\" alt=\"configure\" width=\"2626\" height=\"1160\" \/><\/p>\n<p><strong>6.<\/strong> Click &#8220;<strong>Save<\/strong>&#8221; to activate your popup.<\/p>\n<h3>Embedding Picreel HTML Code Inside Webflow<\/h3>\n<p>To embed a Picreel popup on your Webflow website, follow these steps:<\/p>\n<p><strong>1.<\/strong> Navigate to campaigns and click on &#8220;<strong>View Code.<\/strong>&#8221;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-11364\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Mask-Group-349@2x.png\" alt=\"View Code\" width=\"3202\" height=\"688\" \/><\/p>\n<p><strong>2.<\/strong> Click on the code to copy it.<\/p>\n<p><strong>3.<\/strong> Go to your Webflow dashboard and select the site you want to add custom code to.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10557\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Webflow_PIC_Webflow-dashboard.jpg\" alt=\"Webflow dashboard\" width=\"1600\" height=\"940\" \/><\/p>\n<p><strong>4.<\/strong> In the left-hand menu, click on &#8216;<strong>Site Settings<\/strong>&#8216; and navigate to the &#8216;<strong>Custom Code<\/strong>&#8216; tab.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10563\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Webflow_PIC_Custom-Code.jpg\" alt=\"Custom Code\" width=\"1600\" height=\"1073\" \/><\/p>\n<p><strong>5.<\/strong> Under the &#8216;<strong>Head Code<\/strong>&#8216; section, you can paste any custom code that you want to include in the head tag of your website.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10564\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Webflow_PIC_Head-Code-1.jpg\" alt=\"Head Code\" width=\"930\" height=\"638\" \/><\/p>\n<p><strong>6.<\/strong> Under the &#8216;<strong>Footer Code<\/strong>&#8216; section, paste any custom code that you want to include before the closing &lt;\/body&gt; tag.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10565\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Webflow_PIC_Footer-Code.jpg\" alt=\"Footer Code\" width=\"930\" height=\"638\" \/><\/p>\n<p><strong>7.<\/strong> Click\u00a0<strong>&#8216;Save Changes&#8217;<\/strong>\u00a0to apply the code to your website.<\/p>\n<pre><strong>Read More - <a href=\"https:\/\/www.picreel.com\/blog\/best-pop-up-maker-for-wordpress\/\">Best Popup Maker Tools: Top 8 Choices to Boost Conversions<\/a><\/strong><\/pre>\n<h2><span class=\"ez-toc-section\" id=\"Which_Is_a_Better_Method_Method_1_or_2\"><\/span>Which Is a Better Method: Method 1 or 2?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>When considering which method is better, it&#8217;s important to view the long-term benefits.<\/p>\n<p>Picreel is the preferred choice because it offers a popup tool that remains intact irrespective of the platform you use. Its advanced features and extensive triggers provide more opportunities to engage visitors and achieve better results.<\/p>\n<p>Also, Picreel comes with a forever-free plan for startups and small businesses and allows you to create unlimited popups with all premium features. I feel the free version does the job, however, you can always look for paid options that start as low as $9.99\/month.<\/p>\n<p>Ultimately, the choice is yours based on your goals, budget, and preferences.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I have always been a huge fan of intuitive and powerful website builders and I\u2019ve been exploring quite a few of them, including\u00a0Webflow. That\u2019s when I discovered that popups can greatly enhance my website by helping to grow my email list and improve click-through rates (CTRs). From what I know, there are two methods to&#8230;<\/p>\n","protected":false},"author":21,"featured_media":10541,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71],"tags":[],"class_list":["post-10540","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-popup"],"_links":{"self":[{"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/posts\/10540","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/comments?post=10540"}],"version-history":[{"count":28,"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/posts\/10540\/revisions"}],"predecessor-version":[{"id":13952,"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/posts\/10540\/revisions\/13952"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/media\/10541"}],"wp:attachment":[{"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/media?parent=10540"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/categories?post=10540"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/tags?post=10540"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}