{"id":10258,"date":"2023-12-12T04:48:44","date_gmt":"2023-12-12T04:48:44","guid":{"rendered":"https:\/\/www.picreel.com\/blog\/?p=10258"},"modified":"2025-10-15T05:02:00","modified_gmt":"2025-10-15T05:02:00","slug":"klaviyo-popup","status":"publish","type":"post","link":"https:\/\/www.picreel.com\/blog\/klaviyo-popup\/","title":{"rendered":"Klaviyo Popup: Built-in Tool vs Easier Alternative to Try"},"content":{"rendered":"<p>Did you come across\u00a0<strong>Klaviyo<\/strong>\u00a0very recently like me? I&#8217;ve been spending some time learning this amazing platform, and lately, I&#8217;ve been exploring ways to enhance its capabilities further.<\/p>\n<p>One strategy that caught my attention is using popups to grow email lists and improve click-through rates (CTRs).<\/p>\n<p>There are primarily two methods to create a popup in Klaviyo \u2014 using Klaviyo&#8217;s own popup builder or utilizing an external popup tool such as\u00a0<a href=\"https:\/\/www.picreel.com\/\">Picreel<\/a>. Let me show you what my Picreel popup on Klaviyo looks like.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10902 size-full\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Mask-Group-313.jpg\" alt=\"Klaviyo Popup\" width=\"1076\" height=\"659\" \/><\/p>\n<p>You might be wondering if Klaviyo offers popup features. The answer is yes!<\/p>\n<p>To help you make an informed decision, let&#8217;s compare Klaviyo&#8217;s popup with Picreel&#8217;s popup using the following criteria:<\/p>\n<div id=\"tablepress-186-scroll-wrapper\" class=\"tablepress-scroll-wrapper\">\n\n<table id=\"tablepress-186\" class=\"tablepress tablepress-id-186 tablepress-responsive\">\n<thead>\n<tr class=\"row-1 odd\">\n\t<th class=\"column-1\">Criteria<\/th><th class=\"column-2\">Klaviyo Popup<\/th><th class=\"column-3\">Picreel Popup<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-hover\">\n<tr class=\"row-2 even\">\n\t<td class=\"column-1\">Advanced Triggers<\/td><td class=\"column-2\">\u2705 Limited popup trigger options, such as time-based or exit intent<\/td><td class=\"column-3\">\u2705 Advanced trigger options such as exit intent, cart abandonment, and personalized targeting based on user behavior<\/td>\n<\/tr>\n<tr class=\"row-3 odd\">\n\t<td class=\"column-1\">Segmentation<\/td><td class=\"column-2\">\u274c No audience segmentation options<\/td><td class=\"column-3\">\u2705 Segmentation based on user behavior, location, and other factors<\/td>\n<\/tr>\n<tr class=\"row-4 even\">\n\t<td class=\"column-1\">Design and Customization<\/td><td class=\"column-2\">\u2705 Limited customization options for popups, including appearance and layout customization<\/td><td class=\"column-3\">\u2705 Extensive design customization options, including pre-designed themes, custom CSS, and animation effects<\/td>\n<\/tr>\n<tr class=\"row-5 odd\">\n\t<td class=\"column-1\">Integrations<\/td><td class=\"column-2\">\u2705 Limited third-party integrations, with the ability to integrate with various data and tech tools<\/td><td class=\"column-3\">\u2705 Integrates with various marketing tools, such as email marketing software, CRM systems, and e-commerce platforms<\/td>\n<\/tr>\n<tr class=\"row-6 even\">\n\t<td class=\"column-1\">Landing Page Targeting<\/td><td class=\"column-2\">\u274c No option to target specific landing pages<\/td><td class=\"column-3\">\u2705 Smart targeting with personalized popups for specific target audiences, landing pages, and devices<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n<\/div><!-- #tablepress-186 from cache -->\n<p>To learn more about Klaviyo&#8217;s popup, you can refer to their documentation here. In my personal experience, I highly recommend using Picreel for three compelling reasons:<\/p>\n<ol>\n<li>Picreel works seamlessly across multiple platforms, ensuring your popup remains intact even if you change platforms.<\/li>\n<li>The tool offers a wide range of sophisticated popup options and triggers, allowing for more creative and impactful popups.<\/li>\n<li>Picreel provides extensive customization options, allowing you to tailor your popup to match your brand\u2019s aesthetic and messaging.<\/li>\n<\/ol>\n<p>Now, let&#8217;s proceed and explore both methods of creating a popup.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Method_1_Using_Klaviyo%E2%80%99s_Built-in_Popup\"><\/span>Method 1: Using Klaviyo&#8217;s Built-in Popup<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Klaviyo provides a built-in popup tool that you can use to create appealing popups for your website. Here are the steps to create a popup using Klaviyo&#8217;s own tool:<\/p>\n<p><strong>1.<\/strong> Navigate to the \u201c<strong>Sign-up Forms<\/strong>\u201d tab and click\u00a0<strong>\u201cCreate Sign-up Form<\/strong>\u201d in the upper right corner.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10262\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Klaviyo_PIC_Sign-up-Form.jpg\" alt=\"Sign-up Form\" width=\"828\" height=\"607\" \/><\/p>\n<p><strong>2.<\/strong> Name your form and choose the list you want new signups to feed into.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10263\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Klaviyo_PIC_Name_your_form.jpg\" alt=\"Name_your_form\" width=\"1312\" height=\"540\" \/><\/p>\n<p><strong>3.<\/strong> Choose the type of form you want to use (e.g., popup, flyout, embed, or full page) and choose if you want to include data protection language in the default template.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10264 size-full\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Klaviyo_PIC_Sign-up-Form-\u2013-2.jpg\" alt=\"Type of form\" width=\"936\" height=\"445\" \/><\/p>\n<p><strong>4.<\/strong> Click \u201c<strong>Save<\/strong>\u201d and continue to the editor where you can customize your form further.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10277\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Klaviyo_PIC_Save.jpg\" alt=\"Save\" width=\"1576\" height=\"861\" \/><\/p>\n<p><strong>5.<\/strong> Use the form editor to customize the style and design of your form.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10265\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Klaviyo_PIC_editor-to-customize.jpg\" alt=\"editor to customize\" width=\"1576\" height=\"861\" \/><\/p>\n<p><strong>6.<\/strong> Set up success messages by clicking \u201c<strong>Success<\/strong>\u201d to view and edit the form&#8217;s success message.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10266\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Klaviyo_PIC_Success.jpg\" alt=\"Success\" width=\"1576\" height=\"777\" \/><\/p>\n<p><strong>7.<\/strong> Adjust the settings in the \u201c<strong>Targeting &amp; Behavior<\/strong>\u201d section based on your form&#8217;s goals.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10267\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Klaviyo_PIC_Targeting-Behavior.jpg\" alt=\"Targeting &amp; Behavior\" width=\"1576\" height=\"656\" \/><\/p>\n<p><strong>8.<\/strong> Click \u201c<strong>Publish<\/strong>\u201d once your form is ready to share.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Method_2_Using_Picreel_Popup_Builder\"><\/span>Method 2: Using Picreel Popup Builder<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Picreel is an external popup maker that offers a comprehensive range of features and cross-platform compatibility.\u00a0Watch this video tutorial on how you can create a popup using Picreel.<\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube video player\" src=\"https:\/\/www.youtube.com\/embed\/J1tBmOnBJEA?si=D6Y94nZ1vvbvSM2-\" width=\"560\" height=\"315\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p>Here are step-by-step instructions on creating a popup using Picreel:<\/p>\n<p><strong>1.<\/strong> Sign up for a Picreel account and log in.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-9856\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/11\/PP_PIC_Sign-up-for-a-Picreel-account-and-log-in.jpg\" alt=\"Sign up for a Picreel account and log in\" width=\"1313\" height=\"658\" \/><\/p>\n<p><strong>2.<\/strong> Go to the \u201c<strong>Campaigns<\/strong>\u201d menu and click &#8220;<strong>New Campaign<\/strong>&#8221; from the top right. Also, you can select the templates option from the drop-down or start from scratch.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10754\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/PP_PIC_New-Campaign.-2.jpg\" alt=\"New Campaign\" width=\"1313\" height=\"561\" \/><\/p>\n<p><strong>3.<\/strong> From the templates menu, choose the type of popup you want to create.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-9859\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/11\/PP_PIC_templates-menu.jpg\" alt=\"templates menu\" width=\"1313\" height=\"243\" \/><\/p>\n<p><strong>4.<\/strong> Once you select the design, customize it according to your preferences.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10278\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/PP_PIC_design_customize_\u2013_1.jpg\" alt=\"design_customize\" width=\"1313\" height=\"625\" \/><\/p>\n<p><strong>5.<\/strong> Configure your targeting and trigger options to specify when and where you want your popup to appear.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-9861\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/11\/PP_PIC_Configure.jpg\" alt=\"Configure\" width=\"1313\" height=\"558\" \/><\/p>\n<p><strong>6.<\/strong> Click &#8220;<strong>Save<\/strong>&#8221; to activate your popup.<\/p>\n<h3>Embedding Picreel HTML Code Inside Klaviyo<\/h3>\n<p>To embed a Picreel popup on your Klaviyo website, follow these steps:<\/p>\n<p><strong>1.<\/strong> Navigate to campaigns and click on &#8220;<strong>View Code.<\/strong>&#8221;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10760\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/PP_PIC_View-Code-2.jpg\" alt=\"View Code\" width=\"1601\" height=\"344\" \/><\/p>\n<p><strong>2.<\/strong> Click on the code to copy it.<\/p>\n<p><strong>3.<\/strong> In Klaviyo, navigate to<strong>\u00a0Content &gt; Templates<\/strong>\u00a0and click Import.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-10268 size-full\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Klaviyo_PIC_Templates.jpg\" alt=\"Templates\" width=\"1000\" height=\"215\" \/><\/p>\n<p><strong>4.<\/strong> Enter a name for your template, upload your HTML file and import it.<\/p>\n<p><strong>5.<\/strong> If you open the template from your \u201c<strong>Templates<\/strong>\u201d tab, you\u2019ll see your template\u2019s code in Klaviyo\u2019s HTML editor.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10269\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Klaviyo_PIC_HTML-editor.jpg\" alt=\"HTML editor\" width=\"1600\" height=\"396\" \/><\/p>\n<p><strong>6.<\/strong> To access the template in Klaviyo\u2019s drag-and-drop editor, add it to a campaign or flow.<\/p>\n<p><strong>7.<\/strong> Select \u201c<strong>Drag and Drop<\/strong>\u201d as the template type.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10270\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Klaviyo_PIC_Drag-and-Drop.jpg\" alt=\"Drag and Drop\" width=\"1600\" height=\"721\" \/><\/p>\n<p><strong>8.<\/strong> Drag and drop additional blocks above or below the text block, as desired.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-10271\" src=\"https:\/\/www.picreel.com\/blog\/wp-content\/uploads\/2023\/12\/Klaviyo_PIC_Hybrid-text-blocks.jpg\" alt=\"Hybrid text blocks\" width=\"1600\" height=\"416\" \/><\/p>\n<pre><strong>Read More - <a href=\"https:\/\/www.picreel.com\/blog\/best-pop-up-maker-for-wordpress\/\">Best Popup Maker Tools: Top 8 Choices to Boost Conversions<\/a>\r\n<\/strong><\/pre>\n<h2><span class=\"ez-toc-section\" id=\"Which_Is_a_Better_Method_Method_1_or_2\"><\/span>Which Is a Better Method: Method 1 or 2?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It ultimately depends on your specific needs and preferences. As previously stated, Picreel proves to be the superior choice in the long term due to its advanced functionalities, support across multiple platforms, and enhanced customization capabilities.<\/p>\n<p>Also, Picreel comes with a forever-free plan for startups and small businesses and allows you to create unlimited popups with all premium features. I feel the free version does the job, however, you can always look for paid options that start as low as $9.99\/month.<\/p>\n<p>Ultimately, the choice is yours. Experiment, test, and find the popup method that aligns perfectly with your business goals and objectives. Happy popup creation!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Did you come across\u00a0Klaviyo\u00a0very recently like me? I&#8217;ve been spending some time learning this amazing platform, and lately, I&#8217;ve been exploring ways to enhance its capabilities further. One strategy that caught my attention is using popups to grow email lists and improve click-through rates (CTRs). There are primarily two methods to create a popup in&#8230;<\/p>\n","protected":false},"author":21,"featured_media":10259,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71],"tags":[],"class_list":["post-10258","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-popup"],"_links":{"self":[{"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/posts\/10258","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/users\/21"}],"replies":[{"embeddable":true,"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/comments?post=10258"}],"version-history":[{"count":16,"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/posts\/10258\/revisions"}],"predecessor-version":[{"id":15291,"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/posts\/10258\/revisions\/15291"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/media\/10259"}],"wp:attachment":[{"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/media?parent=10258"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/categories?post=10258"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.picreel.com\/blog\/wp-json\/wp\/v2\/tags?post=10258"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}