E-Commerce strategies

Picreel shares e-commerce strategies of online retailers such as online shops. E-commerce retailers have more traffic than other types of websites and experience higher cart abandonment. CRO approach designed by Picreel turns your e-commerce visitors who leave the checkout page without buying into repeat buyers.

Conversion rate optimization, E-Commerce strategies

How To Write A Cart Recovery Email That Converts

Write a Cart Recovery Email that Converts
Cart abandonment is a fact of life for online retailers. The most common reason is simple to understand. People are beginning the research process; they’re “window shopping” if you will, and comparing pricing, availability, shipping and return policies. They want the best deal, understandably.  

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Conversion rate optimization, E-Commerce strategies, Lead gen strategies, Picreel

5 Clever Ways To Promote Your Business This Easter Holiday

With the Christmas season officially in the rear-view mirror, you can confidently turn your attention to growing your business in 2014. But don’t get too relaxed. In the U.S., there’s always another holiday lurking around the corner.   And Easter is next up to bat.   For the creative marketer, holiday promotions offer a great opportunity

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Conversion rate optimization, E-Commerce strategies, Tutorials

How To Effectively Add Video Marketing To Your Holiday Content

The holiday shopping season is upon us! As always, retailers – online and in-store alike – are ever on the lookout for new ways to share their promotions with consumers. While the old standbys like email, direct mail and online and in-store advertising are almost always in the mix, savvy marketers are turning an eye toward video marketing to spice things up for the holidays. Whether you’re new to video

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Campaign testing strategies, Conversion rate optimization, E-Commerce strategies, Optimization, Picreel, Tutorials

Psychology of Color: How Popup Design Influences Consumer Choices

Psychology of Colour
Every decision we make is influenced by our emotions. Subliminally, our actions are affected by nuances we may not even be perceiving with our rational brain: the lighting in a room, the smells around us, or the feeling we get when we see a particular image or

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B2B marketing, Conversion rate optimization, E-Commerce strategies, Lead gen strategies, Optimization, Picreel

How Savvy Marketers Are Using Pop-ups For Customer Feedback And Testimonials

Using pop-ups for customer feedback
Are you utilizing offers – or pop-ups – on your website to get feedback from visitors? More and more websites are utilizing these features to directly engage with their audience, targeting them with ultra-customized offers in exchange for valuable feedback — while they’re still on their website.   Let’s take a look at why savvy marketers are using pop-ups for customer feedback and testimonials, and how you can integrate this strategy into your conversion

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B2B marketing, E-Commerce strategies, Offer personalization, Picreel

3 Creative Ways To Increase The Value Of Your Offers — Without Spending A Ton Of Money

You know that offers work, and you want to start using them to turn more website visitors into buyers and subscribers. But if you’ve been reading our blog, you know that we’ve also made it clear that your offers need to be valuable in order to attract attention and get the boost in conversion

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B2B marketing, Campaign testing strategies, E-Commerce strategies, Picreel

Everything You Need To Know About Conversion Rate Optimization (CRO)

CRO-everything-you-need-to-know
Conversion Rate Optimization (CRO) is a hot topic right now, and for good reason. While conventional thinking was always to drive more traffic to a website if the goal was to increase conversions, today’s savvy marketers and website owners are finding that optimizing a website for the traffic that’s already there is often a better choice. Turns out,

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E-Commerce strategies, Lead gen strategies, Picreel

Automate Your Lead Funnel With Picreel App Connectivity Integrations

automate-your-lead-funnel
If part of your lead generation strategy is collecting names on your website, you may be using a variety of strategies, including landing pages, forms, signup boxes, and Picreel offer campaigns. From here, you likely have a lead nurturing process that includes email, social, content, and personal communication strategies that moves a lead

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B2B marketing, Case studies, E-Commerce strategies, Picreel

Your Agency’s Comprehensive Guide To Conducting CRO Audits For Customers

CRO-audit
As businesses and website owners have begun realizing the value of optimizing their site to convert existing traffic, many marketing agencies have started offering conversion rate optimization services to meet the demand for this professional service. The challenge is that every customer is different; every website has different business objectives and definitions

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