The EU General Data Protection Regulation (GDPR) goes into effect May 25, 2018, and if you do business in Europe, you need to ensure your company is compliant.
The good news is, if you are handling data appropriately, respecting your customers’ personal information, and practicing permission-based marketing, then you likely need to do very little to prepare for GDPR.
Recently, Picreel was honored to be highlighted in a blog post from CRO thought-leader, Neil Patel, about the “5 Exit Overlay Strategies That Actually Work“. This is a topic near and dear to our hearts, and Neil is a well respected voice in our community. So truly, we’re honored, and we’re
Conversion Rate Optimization (CRO) is a hot topic right now, and for good reason. While conventional thinking was always to drive more traffic to a website if the goal was to increase conversions, today’s savvy marketers and website owners are finding that optimizing a website for the traffic that’s already there is often a better choice.
If you’ve heard about new Google Chrome ad-blocker and are worried about your CRO campaigns, pay close attention to this article.
On February 15th, Google launched a new ad-blocker in its Chrome web browser in an effort to crack down on annoying and intrusive ads that negatively
If part of your lead generation strategy is collecting names on your website, you may be using a variety of strategies, including landing pages, forms, signup boxes, and Picreel offer campaigns. From here, you likely have a lead nurturing process that includes email, social, content, and personal communication strategies that moves a lead
As businesses and website owners have begun realizing the value of optimizing their site to convert existing traffic, many marketing agencies have started offering conversion rate optimization services to meet the demand for this professional service. The challenge is that every customer is different; every website has different business objectives and definitions
More Ways To Make Money This Year
It’s that time of year again to start thinking about how you can put your website to work! Whether you’re an ecommerce site, a marketing agency, or a reseller of software solutions, there are several easy ways to start monetizing the traffic on your website — even if those visitors never end
If your agency is responsible for increasing your customers’ conversion rates, you’ve likely explored – and are utilizing – a variety of CRO (Conversion Rate Optimization) strategies to meet the business objectives of your customers. Whether the goal is to get more newsletter signups, or boost ecommerce sales, using offers as a
As the online holiday shopping season starts winding down, the new year is a great time to evaluate your ecommerce site for ways that you can boost lead generation and increase sales. Today’s post takes a look at some of the big-picture strategies to help your brand stand apart from competitors and ultimately increase sales, as well as some quick-hit tips for acquiring more leads from existing traffic — starting today.
Driving more traffic to a website can be an expensive and time-consuming project. What’s more, there’s no guarantee that the new traffic will convert once on a website. That’s why savvy agencies are offering conversion rate optimization (CRO) services to their clients as a ways to leverage current content to get more conversions from existing traffic.